1. Imeko yangoku yokhuphiswano lwemarike yamazwe ngamazwe
Ukhuphiswano kwimakethi yenxalenye yezithuthuthu zehlabathi luya lusiba krakra, kwaye ukukhuphisana kwamashishini amashishini ezithuthuthu zaseTshayina kwimarike yamazwe aphesheya kuhlala kusanda. Nanga amanqaku aphambili emeko yangoku yokhuphiswano lweemarike zamazwe ngamazwe:
Isabelo semakethi kunye nokukhula: Isabelo samalungu ezithuthuthu zaseTshayina kwimarike yehlabathi siyaqhubeka nokukhula, ngakumbi kwiimarike ezisakhulayo ezifana neAsia, Latin America, kunye neAfrika. Ngokutsho kwedatha evela kuLawulo Jikelele lweCustoms, ixabiso lokuthumela ngaphandle kweendawo ezisecaleni zeemoto zaseTshayina ziya kufikelela malunga ne-510 yeebhiliyoni zeeyuan ngo-2023, ukunyuka konyaka-ngonyaka nge-15.9%, ebonisa ukhuphiswano olunamandla lwaseTshayina kwimarike yeemoto kunye nezithuthuthu zehlabathi. .
Itekhnoloji kunye noTshintsho: Iinkampani zamalungu ezithuthuthu zaseTshayina ziphucule ukukhuphisana kwazo namazwe ngamazwe ngokusungula izinto ezintsha zobuchwepheshe kunye nokuphuculwa kwemveliso. Ngokukodwa kwindawo enkulu yokuphumla kunye nezithuthuthu zokuzonwabisa, ukukhula okukhawulezayo kweemveliso zaseTshayina kuhlangabezene nemfuno yentengiso yezizwe ngezizwe yezixhobo ezikumgangatho ophezulu zezithuthuthu.
Impembelelo yeBrand: Iinkampani zezahlulo zezithuthuthu zaseTshayina ziye ngokuthe ngcembe zaseka impembelelo yophawu kwintengiso yezizwe ngezizwe ngolwakhiwo lohlobo kunye nokukhuthaza intengiso. Ngokuthatha inxaxheba kwimiboniso yezizwe ngezizwe, ukuxhasa imisitho yezemidlalo, kunye nezinye iindlela, ukubonakala kwebrendi kumazwe ngamazwe kuye kwandiswa.
Isibonelelo sekhonkco lonikezelo: Iinkampani zamacandelo ezithuthuthu zaseTshayina zixhomekeke kwikhonkco lemizi-mveliso yasekhaya esekwe kakuhle kunye nenkqubo yekhonkco lokubonelela ngokukhawuleza ukuphendula kwimfuno yentengiso kunye nokubonelela ngeemveliso ezingabizi kakhulu, eyenze inzuzo ecacileyo yokhuphiswano kwimarike yamazwe ngamazwe.
Uhlalutyo lwamaShishini ama-2 aMakhulu athunyelwa ngaphandle
Kukho amashishini amaninzi athumela ngaphandle kushishino lwezithuthuthu zaseTshayina, ezinye zazo eziye zaba ziinkokeli zeshishini ngokusungula izinto ezintsha zetekhnoloji, ukwakha uphawu, kunye nokwandiswa kweemarike. Oku kulandelayo luhlalutyo lwamashishini amakhulu asekhaya athumela ngaphandle:
Amashishini eGuangdong, eZhejiang, naseJiangsu: Le mimandla ibe ziinkokeli zeshishini ngenxa yokudityaniswa kwayo okuphezulu, ubungakanani bemarike, ukukhuphisana, kunye namandla ophuhliso. La mashishini aphucule umgangatho wemveliso kunye nexabiso elongeziweyo ngokomeleza iteknoloji entsha kunye nokwakhiwa kwegama, kunye nokwandisa iimarike zasekhaya nezamazwe ngamazwe.
Amashishini ajolise ekuveliseni iteknoloji: Amanye amashishini enze ezawo iithekhinoloji ezingundoqo kunye namalungelo awodwa omenzi wechiza ngophando oluqhubekayo lobuchwephesha kunye nokusungula izinto ezintsha, ephucula ukukhuphisana kwamazwe ngamazwe kweemveliso zawo. La mashishini akholisa ukuba nokhuphiswano olomeleleyo kwindawo yemveliso ephezulu.
Amashishini ajolise kwimakethi: Amanye amashishini alandela ngokusondeleyo imfuno yentengiso, ahlengahlengise ngokukhawuleza ubume bemveliso kunye nezicwangciso zokuthengisa ngophando lwemarike kunye nengxelo yabathengi ukuhlangabezana neemfuno zeemarike ezahlukeneyo.
Amashishini athumela izinto kumazwe angaphandle: Amanye amashishini akwizikhundla ezibalulekileyo kurhwebo lwehlabathi ngomlinganiselo wawo omkhulu wokuthumela ngaphandle kunye nothungelwano olusekwe kakuhle lwentengiso yamazwe ngamazwe. La mashishini akholisa ukuba nokuguquguquka olomeleleyo kwimarike kunye namandla okulawula umngcipheko.
Amashishini asakhasayo: Ngotshintsho kunye nokuphuculwa kweshishini lezahlulo zezithuthuthu zaseTshayina, amanye amashishini asakhasayo athe avela ngokuthe ngcembe kwimalike yezizwe ngezizwe ngokhuphiswano olwahlukileyo kunye nophuhliso olukhethekileyo, ngakumbi kwicandelo lezahlulo ezitsha zesithuthuthu samandla.
Ngamafutshane, amashishini ezithuthuthu zaseTshayina ezithumela ngaphandle abonise ukhuphiswano oluqinileyo kwimarike yamazwe ngamazwe, eqhubeka ephucula iwonga lawo lamazwe aphesheya ngokusungula izinto ezintsha zobuchwepheshe, ukwakhiwa kwebrendi, kunye nokwandiswa kwemarike.